Head of Developer Relations
Hype
Daniela Passos is a seasoned DevRel professional with over five years of experience, combining her background in software engineering with deep marketing insights. Her career is characterized by a dedicated focus on community building and enabling developers to build faster with less headaches. At Hashnode, Daniela's leadership in organizing developer marketing campaigns and community events, such as hackathons with AWS, 1Password, MindsDB, Appwrite, and others, has not only engaged thousands of developers but also driven significant business growth, with her efforts contributing to substantial revenue through both campaigns management and B2B sales.
At Livepeer, Daniela excelled in producing high-quality technical content and driving mid-funnel conversations. She played a pivotal role in building educational guides, workshop schedules, and collaborations with ecosystem partners like Alchemy and Lens Protocol. Her initiatives in community activations were instrumental in attracting new enterprises and fostering the development of applications on Livepeer’s stack, solidifying her relationships and connections as a dynamic and impactful person in the tech community. Daniela's professional journey is a testament to her ability to effectively blend technical insights with strategic marketing to foster thriving tech communities and drive tech stacks adoption.