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Micaela
Eller
Global Program Leader for InnerSource Program Office
IBM
Micaela is a Global Program Leader for InnerSource Program Office at IBM where she leads program development, delivery and transformation of Inner/Open Source ecosystem and enablement infrastructure across the enterprise. She has over 15 years of experience with global program management, development & delivery, agile transformations, business operations and open innovation strategy in a variety of industries which include AI, software, biotechnology and entertainment. She is passionate about building programs, ecosystems and communities with thriving open innovation culture that fosters creativity, collaboration, compassion and courage. She is an engaging storyteller, skilled facilitator, professional coach and a sought-after speaker on topics such as organizational culture, agile methodologies, design thinking and women in tech. She is also an advocate for mental health awareness and shares her own journey as a source of inspiration and empowerment.
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12 April 2024 10:15 - 10:45
Fireside chat - Sustaining legacy: Strategies for longevity, engagement, and relevance in heritage communities
Our distinguished panelists will navigate through key discussion points, unraveling the secrets to maintaining longevity and staying relevant in heritage communities: - Community empowerment: Uncover ways to empower community members to actively participate and contribute to the preservation of heritage brand communities. - Innovative engagement models: Explore innovative strategies and engagement models that breathe new life into traditional practices, fostering a dynamic and evolving community spirit. Join us for an enriching conversation where our speakers share the secrets behind maintaining heritage communities, ensuring their endurance, vibrancy, and lasting relevance.

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